WRVR
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| WRVR-FM | |
| City of license | Memphis, Tennessee |
|---|---|
| Broadcast area | Memphis, Tennessee |
| Branding | The River 104.5 |
| Slogan | "Continuous Soft Rock for Memphis" |
| Frequency | 104.5 MHz (Also on HD Radio) |
| Format | Adult Contemporary |
| ERP | 100,000 watts |
| HAAT | 229 meters |
| Class | C1 |
| Facility ID | 34375 |
| Callsign meaning | The RiVeR |
| Owner | Entercom Communications |
| Webcast | Listen Live |
| Website | http://www.wrvr.com/ |
WRVR (104.5 FM, "The River 104.5") is an Adult Contemporary radio station broadcasting in Memphis, Tennessee. It has broadcast this format for over 20 years as of 2007.
"The River" branding is a local reference to the Mississippi River.
The station's license is currently held by Entercom Communications. It is one of six radio properties in the Memphis market held by Entercom; the others are WMC-FM, WMC-AM, WSMB-AM, WSNA-FM, and WMFS-FM. WRVR maintains studios in the Entercom complex in eastern Memphis.
The "WRVR" call letters previously belonged to an FM jazz station in New York City broadcasting at 106.7 FM from 1961 to 1980. (That station is now WLTW.)
[edit] External links
- The River 104.5 official website
- Entercom Memphis stations
- Query the FCC's FM station database for WRVR
- Radio Locator information on WRVR
- Query Arbitron's FM station database for WRVR
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