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LOU LOU is a Canadian women's magazine launched in 2004. Carrying the tag line "Canada's shopping magazine," it is printed 12 times per year, and there are editions in both English and French, Canada's two official languages. Editorial coverage focuses on the areas of fashion, beauty and lifestyle.
According to its 2007 media kit, LOU LOU's primary audience is women between the ages of 18 to 49. As of 2006, the combined circulation is 210,000. The current editor-in-chief is Marie-Josée Desmarais.
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