KSWB-TV

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KSWB-TV
Image:Kswb-cw5.png
San Diego, California
Branding San Diego's CW
Channels Analog: 69 (UHF)

Digital: 19 (UHF)

Affiliations The CW
(to be Fox 8/08)
Owner Tribune Company
(KSWB, Inc.)
First air date October 1, 1984
Call letters’ meaning San Diego's WB
(previous affiliation)
Former callsigns KTTY (1984-1996)
Former affiliations Independent (1984-1995)
The WB (1995-2006)
Transmitter Power 4,470 kW (analog)
322.8 kW (digital)
Height 594 m (analog)
598 m (digital)
Facility ID 58827
Transmitter Coordinates 32°41′47.3″N, 116°56′10.3″W
Website sandiegocw.trb.com

KSWB-TV, channel 69, is the CW affiliated television station for San Diego, California. Its transmitter is located southeast of Spring Valley. Owned by the Tribune Company, the station has studios on Engineer Road in the Kearny Mesa section of the city. KSWB is the market's home of the NBA's Los Angeles Clippers. All home games are produced by sister station KTLA in high definition.

Contents

[edit] History

The station went on the air as KTTY on October 1, 1984 as a new independent station. It ran a general entertainment format featuring dramas, old movies, cartoons, and religious programming that was passed on by other stations. It also aired a great deal of paid programming. It continued to be a low rated independent station until January 11, 1995 when it became an affiliate of the new WB network. Tribune's broadcasting division purchased the station from local interests in September of 1996 and shortly thereafter changed its call letters to the present KSWB.

The company added many off-network sitcoms to the schedule. Throughout the rest of the 1990s, talk and court shows were mixed into the schedule as well. On January 24, 2006, The WB and UPN announced they would end broadcasting and merge. The newly combined network would be called The CW. The letters would represent the first initial of its corporate parents: CBS (the parent company of UPN) and the Warner Bros. unit of Time Warner. The merger took effect on-air on September 18 and KSWB was announced as the San Diego affiliate.

Former UPN station XHUPN-TV, licensed to Tecate, Mexico and owned by Entravision is now MyNetworkTV affiliate XHDTV-TV (identified on-air as XDTV). KSWB's call letters reference the former network. Unlike many other former WB affiliates, it has retained them.

The station's future Fox logo.
The station's future Fox logo.

In a seminar by Sam Zell, it was revealed that KSWB would be affiliating with Fox. The change will happen in August of 2008 assuming the affiliation from XETV. However, XETV plans on fighting the affiliation switch in court saying the switch violates a contract XETV has with Fox to run until 2010.

[edit] News operation

The station launched a news department and began producing 10 p.m. local newscasts in 1999 entitled The WB News at Ten. This was to counter against rivals KUSI-TV and another start-up operation at XETV. The station's news slogan was and continues to be "all the news just 30 minutes" (as it is San Diego's only half-hour prime time newscast). In March of 2005, KSWB joined the morning news race launching The WB Morning Show, which is made up of a simulcast of the morning news program on KTLA-TV. It originates from that station's studios on West Sunset Boulevard in Hollywood.

There are local cut-ins from KSWB's San Diego studios every half hour by a solo anchor. At the end of 2005, the in-house 10 o'clock news operation ceased and was handed over in October to NBC affiliate KNSD. CW 5 News at Ten continues to air nightly, but is produced by KNSD and broadcasts from that station's studios on Broadway in downtown San Diego. However, weekday morning local updates continue to be done from KSWB's studios in Kearny Mesa. After KSWB ceased producing the 10 P.M. news, everyone from the news department was let go except for male anchor Jeff Powers who continued to anchor The WB News at Ten until he left the station.

KNSD reporter Anne State assumed co-anchoring duties until April of 2008 when she left for WBBM-TV in Chicago. Vic Salazar now anchors the 10 o'clock broadcast. The KNSD news on KSWB is a similar operation to: WCAU (NBC) and WPHL-TV (MyNetworkTV) in Philadelphia as well as WTVJ (NBC) and WSFL-TV (The CW) in Miami, KCRA (NBC) and KQCA (MyNetworkTV) in Sacramento, KUSA (NBC) and KTVD (MyNetworkTV) in Denver, KGW (NBC) and KRCW (The CW) in Portland, and WXIA (NBC) and WATL (My Network TV) in Atlanta. In addition, there is a Sunday night public affairs show called Take 5 that airs at 10:30.

[edit] News team

CW 5 Morning Show
(produced by KTLA, airs weekday mornings 7 to 9 A.M.)

  • Anchors:
    • Frank Buckley
    • Michaela Pereira
  • Weather:
    • Mark Kriski
  • Traffic:
    • Jessica Holmes
    • Ginger Chan
  • Entertainment:
    • Sam Rubin
    • DJ Hapa
  • Reporters:
    • Gayle Anderson
    • Elizabeth Espinosa
    • Kim Rouggie
    • Eric Spillman
  • Local Updates:
    • Perette Godwin

CW 5 News at Ten (produced by KNSD, airs 10 to 10:30 P.M.)
Weeknights

  • Anchors:
    • Vic Salazar
  • Weather:
    • Pat Brown
  • Sports:
    • Jim Laslavic

Weekends

  • Anchor:
    • Artie Ojeda
  • Weather:
    • Lorrie Jordan
  • Sports:
    • Jim Stone

KSWB features additional news personnel from KTLA and KNSD. See each article for a complete listing.

[edit] External links