Booths
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| Booths | |
|---|---|
 |
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| Type | Partnership |
| Founded | 1847[1] |
| Headquarters |  Ribbleton, Preston, England, UK |
| Key people | Edwin J Booth, Chairman |
| Industry | Supermarket |
| Products | Food |
| Employees | ? |
| Website | http://www.booths-supermarkets.co.uk |
Booths is a chain of supermarkets in Northern England. Most of its branches are located in Lancashire but there are also branches in Cheshire, Cumbria, North Yorkshire and West Yorkshire. It competes on quality as opposed to just value. It has been developed on the motto "to sell the best quality goods in shops staffed by first class assistants".
In 2006 Booths achieved second place in the list of the World’s Greatest Food Retailers[2]. The panel of top designers, architects, analysts, journalists, suppliers and retailers was brought together by national trade publication, The Grocer, and asked to rank their favourite food retailers from anywhere in the world. They were impressed by the quality of the company’s offer, its focus on local sourcing and head for innovation. Simon Bell, retail director of foodservice firm Leathams, voted Booths’ Chorley store first above Selfridges in London. He applauds its excellent customer service, knowledge of products and friendly staff.[3]
E.H. Booth & Co. Ltd was founded in June 1847 by Edwin Henry Booth, and has remained owned by the Booth family ever since. It became a private limited company in 1896.[1] From humble beginnings as a tea shop in Blackpool, Booths grew into the first chain of supermarkets in the area, and even though it has now been eclipsed by giants such as Tesco and Sainsbury's, it boasts 26 stores across the region.
In June 2005 the current Chairman, Edwin J Booth, was awarded the BITC (Business in the Community) Prince of Wales Ambassador Award for North West England. This is given to individuals whose leadership and commitment to responsible business practice and the actions they have taken personally have created a positive impact both inside their company and on the wider society.
A new head office was custom built and opened in early 2006. It is in Ribbleton near Preston and includes a wealth of environmentally friendly features, such as using rain water to flush the toilets.
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[edit] Current locations
As of June 2008, the company's 26 stores are spread over the following locations:
[edit] Cheshire
[edit] Cumbria
- Kendal , home of the new 'Artisan' restaurant/shop. Artisan champions passionate local people who are truly committed to producing quality crafted and specialist foods.
- Keswick
- Kirkby Lonsdale
- Ulverston
- Windermere
[edit] Lancashire
- Ansdell
- Carnforth
- Chorley
- Clitheroe
- Fulwood, Preston: The Fulwood branch is sited opposite the Royal Preston Hospital.
- Garstang
- Lane Ends, Preston
- Longridge: The only Booths store to have a petrol forecourt.
- Longton, near Preston: The current Longton store relocated a few hundred yards down the road from its original site at the junction of Liverpool Road and Franklands, and now occupies the site of the former Mansion House in the village.
- Lytham: Small store in the town centre.
- Lytham, Haven Road: Large Supermarket on edge of town. Opened 14th Sept. 2007[4], Also includes another 'Artisan' restaurant.
- Marton, Blackpool
- Normoss, Blackpool
- Penwortham, near Preston: There were, until recently, two Booths stores in Penwortham, one on Liverpool Road, and a larger store on Millbrook Way. The Liverpool Road store has since closed and is currently occupied by a branch of rival chain Somerfield.
- Poulton-le-Fylde
- Scotforth, Lancaster
- St. Annes
- Torrisholme, Morecambe
[edit] North Yorkshire
[edit] West Yorkshire
[edit] The Future
Although the company has recently closed its Leyland, Penwortham (Liverpool Road) and South Shore stores, it is also opening new stores. A supermarket in Ripon is being planned.[5] Locations for future stores are believed to include Hesketh Bank, Penrith and a larger store at Garstang.[6]
[edit] Artisan
The Artisan speciality food shop and restaurant is a recent development by Booths. The first one was located at the Kendal store, its range is mainly local produce from small producers.[7] The second opened in 2007 at the Haven Road store in Lytham.[8]
[edit] Rebranding
Booths has largely concluded re-branding the company. This has involved replacing the former 'Booths the grocer' image, based on green and orange; with a newer look, based upon wine, lavender, olive and saffron colours.
This has included a new store logo, new uniforms, redesigned carrier bags, and new look packaging on products to incorporate the new colours.
[edit] References
- ^ a b Baren, Maurice (1999). How it all began in Lancashire. Skipton, North Yorkshire: Dalesman Publishing Company Ltd. ISBN 978-1-85568-165-1. OCLC 223029083.
- ^ http://www.igd.com/analysis/channel/news_hub.asp?channelid=1&channelitemid=117&nidp=&nid=3520
- ^ Booths Supermarkets - News
- ^ New Booths proves hit with its new customers - Lytham Today
- ^ BBC NEWS | UK | England | North Yorkshire | Government backs £15m city revamp
- ^ Booths Press Release
- ^ Beckett, Simon (2004-11-14). FOOD & DRINK: Local heroes. The Independent on Sunday. Retrieved on 2008-06-11.
- ^ Parker, James (2007-11-16). Seaside special. Multiple Buyer & Retailer. William Reed Publishing Ltd. Retrieved on 2008-06-11.
[edit] See also
[edit] External links
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