Aeroplan

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Aeroplan logo

Aeroplan (TSX: AER.UN) is the Montreal, Quebec based loyalty marketing arm of ACE Aviation Holdings, the parent company of Air Canada. It started out solely as Air Canada's frequent flyer reward system, allowing travelers to collect points from flight purchases that can be used to obtain tickets for future flights. In recent years, Aeroplan has evolved into a loyalty marketing company that serves Bell Canada, Costco, Esso, and others. Aeroplan is also used by Air Creebec, Canadian North, Calm Air, and First Air^[1].

In June 2005, ACE Aviation Holdings sold 12.5% of Aeroplan for $250 million through an initial public offering. ACE Aviation Holdings remains the controlling shareholder with 87.5% of shares.

Air Miles is Aeroplan's main competitor as a Canadian-based travel rewards loyalty program, however it is not an airline frequent flyer program per se. HBC Rewards is also a competing non-airline rewards loyalty program.

Aeroplan credit cards were originally allocated to CIBC and Diners Club/enRoute, but it was later offered to AMEX Bank of Canada, while Diners Club withdrew from the program.

As of January 1, 2007, miles will expire seven years after they are earned. Also, in order to keep miles from expiring activity on an Aeroplan account is required at least once a year^[2].

On December 20, 2007 Aeroplan Income Fund acquired LMG. LMG are resposible for the Nectar Card in the UK.

1 Member Numbers
2 Airline Partners
3 References
4 External links

[edit] Member Numbers

There are 4 levels of membership in Aeroplan: Basic, Prestige, Elite, and Super Elite. The Prestige, Elite, and Super Elite levels provide travel benefits such as upgrades and lounge access to customers, but require customers to fly a certain number of miles per year. Prestige members have Star Alliance Silver status while Elite and Super Elite members have Star Alliance Gold status with other Star Alliance Airlines. As of January 16, 2006, there were approximately 4.9 million Basic members, 57000 Prestige members, 68000 Elite members, and 9000 Super Elite members.

[edit] Airline Partners

[edit] Fully Integrated Airline Partners

[edit] Star Alliance Partner Airlines

[edit] Star Alliance Regional Partners

[edit] Other Partners

[edit] References

[edit] External links

http://www.cbc.ca/news/yourview/2007/08/air_canada_cuts_aeroplan_miles.html
http://www.aircanada.com/ Air Canada]
http://www.achorizons.ca/daily/en/archive/issues/2006/january/01192006.htm The Daily, January 19, 2006]
Aeroplan loyalty card profit rises (Mar 04, 2008)

v • d • e Frequent flyer programs

Aeroplan (Air Canada) · Asia Miles (Cathay Pacific/Dragonair) · EuroBonus (SAS) · Flying Blue (Air France-KLM) · Mileage Plus (United) · Miles & More (Lufthansa and others) · Qualiflyer (Swissair)