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WBWT-LP (Channel 38) is a new television station located in Milwaukee, Wisconsin. Affliated with the Spanish-language Azteca América network, the station is owned by Bustos Media, which also owns Traditional Mexican station WDDW (104.7 FM).
The station began airing a test pattern in September, 2006, and officially launched on December 12, 2006. The station will launch with only Azteca programming and a video simulcast of WDDW's morning show to start, but in the future expects to add more local programming for Milwaukee's Hispanic community, along with Time Warner Cable carriage [1].
Bustos received FCC approval for a construction permit in May 2006 to build a low-power television station. The 150,000-watt TV station will broadcast from the Milwaukee Public Television tower in Milwaukee. The station's signal is expected to cover all of Milwaukee County, as well as surrounding areas. The signal will probably not extend further from Milwaukee, due to full power stations broadcasting on Channel 38 coming from Green Bay (WPNE) and Chicago (WCPX) and low power W38CT in Madison.
The new TV station, along with WDDW, is housed in a two-story office building at 1136 S. 108th St. in West Allis.
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Broadcast television in the Milwaukee market (Nielsen DMA #34) |
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| Local television stations |
WTMJ 4 (NBC, WX+ on DT2) - WITI 6 (FOX) - WMKE-CA 7 (A1) - WMVS 10 (PBS/MPTV, World on DT1, V-me on DT2, Kids on DT3, Create on DT4, NOAA WX info/WisDOT traffic on DT5-DT8) - WISN 12 (ABC) - WVTV 18 (The CW) - WCGV 24 (MNTV) - W29DJ 29 (UNK) - WVCY 30 (FN) - WMVT 36 (PBS/MPTV, WMVS-HD on DT1) - WBWT-LP 38 (AZA) - WMLW-CA 41 (IND) - WBME 49 (IND classic TV) - WWRS 52 (TBN, Church on DT2, JCTV on DT3, Enlace on DT4, SoaC on DT5) - WPXE 55 (ION, qubo on DT2, ION Life on DT3, Worship on DT4) - WDJT 58 (CBS, WMLW on DT2, WBME on DT3) - WYTU-LP 63 (TMD)
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Significantly Viewed
Out-of-Market Stations
Reception may vary |
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| Local cable television channels |
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