V.I.M.

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V.I.M. is a New York City based retail chain specializing in jeans and sneakers. Established in 1977, V.I.M. currently operates 31 locations in and around NYC.

[edit] V.I.M. in Popular Culture

The song "An Open Letter to NYC" by the hip-hop group Beastie Boys contains the line "Get my BVD's from V.I.M. / You know I'm reppin' Manhattan the best I can."

The rapper known as Kwest tha Madd Lad, his album entitled "This Is My First Album" contains the song "I Met My Baby At V.I.M."