Pernod Ricard
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| Pernod Ricard | |
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| Type | Public (Euronext: RI) |
| Founded | 1975 |
| Headquarters | Paris, France |
| Key people | Patrick Ricard (Chairman and CEO) |
| Industry | Drinks |
| Products | Alcoholic beverages |
| Revenue | €6.066 billion (2005/2006) |
| Employees | 17,602 |
| Website | www.pernod-ricard.com |
Pernod Ricard (Euronext: RI) is a French company that produces alcoholic beverages. The company's most famous products, Pernod Anise and Ricard Pastis, are both pastis, and often referred to as simply Ricard or Pernod. The company also produces several other types of pastis.
Reborn from the Pernod Fils company as a producer of pastis following the ban on absinthe, it is now a worldwide conglomerate. It owns the Austin, Nichols company (maker of Wild Turkey whiskies) and the alcoholic beverage division of the former Seagram corporation, among many other holdings. In 2005, the company acquired British-based international competitor Allied Domecq plc. This acquisition made it the world's second largest beverage group, behind Diageo.
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[edit] History
[edit] Pernod
- Main article: Pernod Fils
- 1797 - Henri-Louis Pernod opens his first absinthe distillery in Switzerland.
- 1805 – Maison Pernod Fils (simply known as Pernod Fils) is founded in Pontarlier, Franche-Comté in eastern France by Henri-Louis Pernod, a French distiller of Francophone Swiss origin, and started the production of the anis-flavored liquor known as absinthe.
- 1850 - Henri-Louis Pernod dies.
- 1915 – Production and consumption of absinthe is prohibited in France. Most companies look for alternatives and begin producing pastis instead.
- 1926 – All 3 distilleries merge to form Les Établissements Pernod.
- 1965 – Takeover of Distillerie Rousseau, Laurens et Moureaux, producer of the Suze liquor since 1889.
[edit] Ricard
- 1944 – Production of pastis becomes legal again.
- 1951 – Pastis 51, which will soon become France's favourite long drink, is launched.
- 1968 – Paul Ricard retires, his son Patrick becomes CEO in 1978.
[edit] Pernod Ricard
- 1975 – Old rivals Pernod and Ricard merge to form Pernod Ricard S.A..
- 1988 – Pernod Ricard acquires Irish Distillers (which includes Jameson Irish whiskeys).
- 1989 – Pernod Ricard acquires Orlando Wyndham (makers of Jacob's Creek).
- 1993 – Pernod Ricard works with Cuban companies to create Havana Club International.
- 2001 – Pernod Ricard purchases 38% of Seagram's Wines and Spirits business.
- 2005 – Pernod Ricard purchases Allied Domecq.
- 2008 – Pernod Ricard are announced as the winners of a bidding war to buy V&S Group include the Absolut Vodka brand, from the Swedish government[1].
[edit] Brands
Pernod Ricard owns a wide variety of beverage brands worldwide. These include:
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As of 26 July 2005, the brand portfolio expanded to include former Allied Domecq products:
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Lincolnshire, Illinois-based Fortune Brands acquired a number of former Allied Domecq brands from Pernod Ricard following Pernod Ricard’s acquisition of Allied Domecq. These include:
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Fortune Brands’ agreement with Pernod Ricard also includes the purchase of the Maker’s Mark bourbon brand, which remains subject to regulatory clearance in the United States. While the U.S. Federal Trade Commission conducts its review, Maker’s Mark will be owned and managed by Pernod Ricard and Pernod Ricard will receive the earnings from the brand. Fortune Brands will be compensated with interest payments pending transfer of the brand.
Yoo-hoo chocolate beverage (notably non-alcoholic) was sold to Pernod Ricard in 1989, and in 2001 Pernod Ricard sold it to Cadbury Schweppes.
[edit] Subsidiaries
- Pernod Ricard Pacific (Australia) – Owner of Orlando Wines (incl. Jacob's Creek) and Wyndham Estate
- Pernod Ricard NZ – Owner of Montana Wines
- Corby Distilleries - Canadian subsidiary, owner of Wiser's whisky, Lamb's rum
[edit] See also
[edit] Trivia
In the Fawlty Towers episode "The Wedding Party", while in the lounge, the character Mrs. Peignoir asks Basil for a 'Ricard', to which he replies "I think we've just run out..."
[edit] Notes
[edit] External links
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