Movie star

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Movie star Tobey Maguire greets fans at the Spider-Man 3 premiere in Queens
Movie star Tobey Maguire greets fans at the Spider-Man 3 premiere in Queens

A movie star (cinema star or film star) is a celebrity who is well-known, or famous, for his or her starring, or leading, roles in motion pictures. The term may also apply to an actor or actress who is recognized as a marketable commodity, that is to say, a celebrity whose name is used to promote a film in ads such as trailers and posters.

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[edit] Origin

Lillian Gish was one of the first female movie stars, working from 1912 to 1987
Lillian Gish was one of the first female movie stars, working from 1912 to 1987

In the early days of silent movies the names of the actors and actresses appearing in movies were not publicized or credited as they are now. Some of these performers had to help build the sets, do clean up and other chores around the film studio. As the movie-going public became more interested in the performers who attracted their attention, however, the curiosity to know more about them made the movie studios and producers rethink their policy.

As the demand increased, they began publicizing the names of their leading women and men, and bill them in the credits of their movies, such as Florence Lawrence, referred to as "the first movie star," who was previously known only as the "Biograph Girl" because she worked for Biograph Studios, and Mary Pickford, who was previously known as "Little Mary."

Movie studios employed performers under long-term contracts. They developed a star system as a means of promoting and selling their movies. "Star vehicles" were filmed to display the particular talents and appeal of the most popular movie stars of the studio.

[edit] Perks

Traditionally, those who achieve "star" status in the movie industry are given special treatment, perks and high salaries. Some have become extremely wealthy, such as Marilyn Monroe who is said to have been one of the biggest movie stars in history.[citation needed]

Other than those movie stars who began forming their own production companies to make more money and those who received a percentage of the profits to star in a movie, such as Lana Turner for Imitation of Life (1959), reaping millions of dollars,[citation needed] the first movie star to be paid a fee of $1,000,000 to star in a movie was Elizabeth Taylor for Cleopatra (1963). For his appearance in the 1978 movie Superman, movie star Marlon Brando received almost $4,000,000 for eight minutes of screen time as Superman's father, Jor-El. The highest paid Hollywood actress is Julia Roberts, who received $25,000,000 for her role in Mona Lisa Smile. The highest flat fee paid to any actor was $30,000,000 to Mel Gibson for reprising his role in Lethal Weapon 4.

Usually, a star receives the most earnings when they agree to forgo part of their usual payment in exchange for a certain percentage of the gross takings of a particularly successful film).[citation needed] The most prominent example of this concession is the $185 million paycheck that Keanu Reeves received for his participation in the Matrix sequels (The Matrix Reloaded and The Matrix Revolutions). Reeves accepted an up-front salary of $20,000,000 for the project, plus an additional 15% of the movies' gross revenue. Furthermore, a movie star's popularity can allow for more artistic accommodation such as personal projects or supporting collaborators or friends that otherwise would not have support from the studios.

Movie stars also receive what is known as "celebrity swag" when attending award ceremonies, winning an award and presenting awards. This "swag" comes in the form of gift bags or baskets containing items worth up to $30,000. Companies provide the movie stars these items for free in hopes that they will receive free publicity for their products.[citation needed]

[edit] Downsides

Personal privacy is often a major issue as well; the individual can rarely appear in public for long without being surrounded and often harassed by strangers and/or the paparazzi.

Movie stars often are required by movie producers to appear on TV, to newspapers etc to publicize their movies. They often stipulate that they will not talk about their private lives but only about acting and movies.[citation needed]

[edit] Modern Decline

The common consensus both within and outside of Hollywood is that movie stars in the past decade have been unable to match the universal appeal of "classic" movie stars (e.g. Charlie Chaplin, Humphrey Bogart, Audrey Hepburn, Steve McQueen, Jack Nicholson, Claudette Colbert, Cary Grant).[citation needed] To explain this phenomenon, some point to the growing trend of "niche marketing" Hollywood movies, producing stars with strong, but limited appeal to specific demographics.[citation needed] Others point to the unappealing public conduct of modern stars, or to Hollywood's tendency to hire career actors who possess little life experience.[citation needed]

[edit] Treatment outside the West

Movie stars in other regions too have their own star value. For instance, in Asian film industries, many movies often run on the weight of the star's crowd pulling power more than any other intrinsic aspect of film making.

[edit] Indian movie stars

The Indian film industry has its own set of rules in this aspect and there are often superstars in this region, who often command premium pay commensurate with their box office appeal. Among them, Shahrukh Khan, Chiranjeevi, Amitabh Bachchan, Rajinikanth, Salman Khan Kamal Hassan, Aamir Khan, and Aishwarya Rai, are arguably the most popular movie stars in Southern Asia.

[edit] Chinese movie stars

Chinese movie stars well-known in the West include Jackie Chan, Jet Li, Chow Yun-Fat, Gong Li, Zhang Ziyi, and the late Bruce Lee, who are also some of the most popular movie stars in Eastern Asia. A few movie stars from Hong Kong have global audiences, such as Jackie Chan, while others have a limited overseas audience but a more devoted following, such as Stephen Chow,[citation needed] though he has become more known in the West after Shaolin Soccer and Kung Fu Hustle.

[edit] See also

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