Category:Market research

From Wikipedia, the free encyclopedia

Market research is commercial research conducted primarily with consumer respondents. The purpose of market research is to study the potential or progress of a business plan. Market research differs from social science on several dimensions. Market research is paid for by a sponsoring company; purchased from a commercial research company; and conducted primarily to test business potential or for applied research purposes. Social science is conducted by academic institutions such universities; is aimed at extending knowledge without commercial intent; and complies to strict standards of scientific research. See Marketing research, Market research, qualitative marketing research, and quantitative marketing research for an overview of this topic.

Pages in category "Market research"

The following 113 pages are in this category, out of 113 total. Updates to this list can occasionally be delayed for a few days.

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