Maltesers
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Maltesers are a confectionery product manufactured by Mars Incorporated.
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[edit] Product
Maltesers consist of a spherical malt honeycomb centre, surrounded by milk chocolate. They are most popular in the UK, Ireland, Canada and Australia.[citation needed] Maltesers are sold in a variety of packaging, including plastic bags (ranging in size from small 'fun-size' upwards), larger cardboard boxes and tubes, and plastic buckets (ranging in size from medium to very large).
The ingredients are milk chocolate 75% (made of sugar, milk solids, cocoa butter, cocoa, emulsifier (soy lecithin), and flavourings); wheat glucose syrup; barley malt extract; milk solids; partially hydrogenated vegetable fat; sugar; wheat gluten; pectin; and salt.
Per 50 g serving, Maltesers contain Energy - 1050 kJ/250 kcal; protein - 3.4 g; fat - 11.2 g (total), 7.1 g (saturated); carbohydrate - 33.4 g, 25.3 g (sugars); and sodium - 58 mg.
[edit] History
Maltesers were invented by Forrest Mars Sr. in 1936, and originally known as "Energy Balls".[citation needed] The current name is a portmanteau of the words "malt" (one of the main ingredients) and "teasers."
The current Maltesers' slogan is "The lighter way to enjoy chocolate" - earlier slogans have included "The sweet with the less-fattening centre", "No ordinary chocolate" and "Nothing pleases like Maltesers". The Australian version also contains the line: "Made in Australia... ...exported to the world." In the 1930s, advertisements claimed that Maltesers were beneficial for weight loss[citation needed].
A similar confection is manufactured in the United States. Known as Whoppers, they are chocolate-coated malted milk balls produced by The Hershey Company.
[edit] Manufacturing
The exact manufacturing process is a trade secret, although there are several theories (See bottom section).
[edit] External links
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