Portal:Wine/Featured personality

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The entrance of Robert Mondavi Winery.
The entrance of Robert Mondavi Winery.

Robert Gerald Mondavi (June 18, 1913May 16, 2008) was a leading American vineyard operator whose technical improvements and marketing strategies brought worldwide recognition for the wines of the Napa Valley in California. From an early period, Mondavi aggressively promoted labeling wines varietally rather than generically. This is now the standard for New World wines.

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