Traffic Pulse

From Wikipedia, the free encyclopedia

The factual accuracy of this article or section may be compromised due to out-of-date information.
You can improve the article by updating it. There may be information on the talk page.

Traffic Pulse, also known as Traffic.com and Mobility Technologies, is a United States nationwide provider of traffic information via a number of media, including the Internet, cell phones, radio, satellite radio and television. The company is headquartered in Wayne, Pennsylvania, just outside Philadelphia. Its main competitors in the information service and broadcast industries are Westwood One and Clear Channel Communications (the latter of which was a former client of Westwood).

On November 6, 2006, NAVTEQ announced it had agreed to purchase Traffic.com.

XM Satellite Radio and Air America Radio are two main clients of Traffic Pulse, and its media partners include Accuweather and The Weather Channel. In addition, it has established partnerships with many of the transportation agencies in each state serviced.

[edit] Impact in Philadelphia

As of 2005, Traffic Pulse is the lead provider of traffic services to several clients in its "home turf", Philadelphia.

Traffic Pulse serves television stations KYW, WCAU, WPSG, WUSA and WPVI; and radio stations WXPN, WXTU, WOGL, and WYSP.

These were all acquired within 2-3 years' time from Traffic Pulse's main competitor, Westwood One Metro Networks, which slowly continues to lose clients both in Philadelphia and across the country to the company.