Image:Tmf logo.png

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[edit] Summary

Non-free / fair use media rationale - non-free logo for TMF UK
Description	This is a logo for TMF UK.
Source	The logo may be obtained from TMF UK.
Article	TMF UK
Portion used	The entire logo is used to convey the meaning intended and avoid tarnishing or misrepresenting the intended image.
Low resolution?	The logo is a size and resolution sufficient to maintain the quality intended by the company or organization, without being unnecessarily high resolution.
Purpose of use	The image is used to identify the brand TMF UK, a subject of public interest. The significance of the logo is to help the reader identify the brand, assure the readers that they have reached the right article containing critical commentary about the brand, and illustrate the nature of the brand in a way that words alone could not convey.
Replaceable?	Because it is a logo there is almost certainly no free equivalent. Any substitute that is not a derivative work would fail to convey the meaning intended, would tarnish or misrepresent its image, or would fail its purpose of identification or commentary.
Other information	Use of the logo in the article complies with Wikipedia non-free content policy, logo guidelines, and fair use under United States copyright law as described above.

[edit] Licensing

This is a logo of an organization, item, or event, and is protected by copyright and/or trademark. It is believed that the use of low-resolution images on the English-language Wikipedia, hosted on servers in the United States by the non-profit Wikimedia Foundation, of logos for certain uses involving identification and critical commentary may qualify as fair use under United States copyright law. Any other uses of this image, on Wikipedia or elsewhere, may be copyright infringement. Certain commercial use of this image may also be trademark infringement. See Wikipedia:Non-free content and Wikipedia:Logos.

This tag must have an accompanying fair use rationale which must be unique to the usage of THIS image in each article in which it is used. You must also give the source and copyright information for all fair-use images uploaded.

Use of the logo here does not imply endorsement of the organization by Wikipedia or the Wikimedia Foundation, nor vice versa.

[edit] Fair use rationale for logo

This company logo has been checked by a third party against the articles in which it appears. It meets the following fair-use criteria:-

No free alternative possible. (It is not replaceable with an uncopyrighted or freely copyrighted image of comparable educational value.)
Illustrates (demonstrates) the corporate identity of the company being discussed
Is being used in a functional rather than decorative manner
Does not deprive company of ability to make money in any way. (It is a low resolution image, and thus not suitable for production of counterfeit goods.)
The logo is not used in such a way the a reader would be confused into believing that the article is written or authorized by the owner of the logo.