User:Teryspataro

From Wikipedia, the free encyclopedia

Tery Spataro is passionate about everything she does. Tery has years of marketing experience developing successful engaging promotional strategies and delivering value to customers, organizations, and stakeholders. She holds a strong ethical and social commitment to her clients and their customers. Tery held senior executive positions with both traditional and interactive firms including Senior Partner, Client Services Director at WPP Ogilvy One Worldwide and Chief Operating Office of Blue Dingo New York. Well known for her inspirational and creative thinking she has delivered vision and value to Char-Broil, BP, Volvo Cars, L'Oreal Cosmetics and Reebok International.

No stranger to entrepreneurial life, Tery founded, self-funded, and operated 3 businesses: Stir Associates, a premier Silicon Alley interactive marketing firm; Accents By Allison, an eCommerce business based in Phoenix; and Mind Arrays, a global marketing consulting firm. Stir Associates was successfully sold in 1998. Additionally, she works with high-powered investment groups to target new sciences and technology companies for funding. To date, five new companies have received funding from her efforts.

A recognized community leader, Tery has provided guidance and advice to new entrepreneurs and served on several advisory boards. Throughout the years she lectured at universities and international conferences providing valuable thought leadership and is quoted in books and articles about business and marketing.

Tery has a bachelor's degree from Albertus Magnus College and received a certificate of achievement in business from Regis University. For 18 years she lived and worked in New York City, relocated to Phoenix to explore new opportunities in consumer products, new sciences, technology, arts; and she committed to making a valuable impact on society.

Member: American Marketing Association (Phoenix), National Association of Women Business Owners (Phoenix), Arizona Chain Reaction

Publications: [1]Daily Eats, Food Lover's Blog Daily Eats

Mind Arrays Blog

About.com, feature story Phoenix, AZ Starting a Business, by Tery Spataro, 2002

Publications "Buying Web Services," J.P. Frenza, Wiley 1999; The Women of Silicon Alley," Alleycat News, April 1999; "Becoming A Computer Artist," Chad M. Little, SAMS Publishing, 1994.

Acknowledgments "Doing eBusiness: Thriving in an Electronic Marketplace," David Taylor & Alyse D. Terhune, Wiley & Sons, 2000.

Featured in Delphi Forum, AlleyCat News, Wired Magazine, CMP Netguide, TechWeb, Local Business New York, Web Techniques @ NY, Cybegrrl’s Guides To Life, CyberScene and I-World, Hamburg Television, Hamburg Business News, New York Times

Acknowledged by MBA class of 2000 at St. Ambrose University, Davenport, IA, "Women at the Top: An Inside Look on Barriers and how to Overcome them" Top 100 Women Executives

Speaking Engagements: Served as guest and keynote speaker, judge, panelist and/or moderator for Albertus Magnus College, Executive MBA Program, NYU Stern Executive MBA Program, Direct Marketing Association, New York City Law Association, Internet World, Andersen Consulting, International Radio & Television Society, IBM, CMG WebGrrls, EMMA, and Hamburg New Media @ Work

Conference on New Media and the Work Place sponsored by the Consulate General of Sweden and Cornell University - March 2002 Guest Moderator for Wired Women – How have the new changes and challenges of new media affective the lives of women?

Change In The Work Place Seybold Conference New York, Panelist Topic was using intuition in change February 2002 Keynote Speech Hamburg New Media @Work, Hamburg, Germany, October 2001 EMMA Master Class Program, Lecturer, Hamburg, Germany, October 2001 NYU Stern, Creating Successful Customer Relationship Management, March 2001 "Internet Resurrection", Forum created by Tery Spataro, sponsored by Viant, January 2001 Invited to guest lecture at Stern School of Business Executive MBA program,"Business Creativity Silicon Alley Style" Professor Raghu Garud, January 2001 Invited to guest lecture at Albertus Magnus College Executive MBA program, "Creating a Successful Next-Gen-Co", December 2000 Invited to guest lecture at Stern School of Business Executive MBA program,"Business Creativity", Professor Raghu Garud, January 2000 NYCLA - Business Legal Issues Encountered by Internet Companies, Panelist, 1999 RCS, In Celebration of Women and Technology, Panelist, 1999 Direct Marketing Association - Summer, 1998 Summer Internet World - Session leader, 1998 Andersen Consulting - New Media Today - Opening speech, 1998 3rd Annual Conference on Entrepreneurship, 1998 International Radio & Television Society, Panelist, 1997 Mecklermedia's Fall Internet World, Marketing to Women On-line, Co-moderated, 1997 IBM's Annual Conference for Women Small Business Owners, Panelist, 1997

Press: About.com, "Leaving Big Business Behind", by Melody Vargas, 2002 Local Business New York - "And now, from the Internet sector, some good news", by Mo Krochmal, 2001 Web Techniques - "Branding Together", Lucus Daniel, 2000 Web Techniques - "Agency Suits and Design Geeks", Lucas Daniel, 2000 Delphi Forums - Volvo Signs as Charter Advertiser, 1999 AlleyCat News - "The Women of Silicon Alley", by Courtney Pulitzer, 1999 Wired Magazine - ReadMe, 1999 CMP - NetGuide: Tery Spataro: Shaking up the Internet with Stir Associates" by Lisa Gill, 1998 TechWeb: "Drug Company Eases Branding Heaadache With On-line Resource," by Mo Krochmal, 1998 TechWeb: "Teaming Up Against Technology Giants" by Mo Krochmal, 1998 Cybergrrl's Guides To Life: "My Family's Values", by Tery Spataro, 1998 @NY, The Scene with Courtney Pulitzer: "We'll Cross that Bridge," "Super Slick Soho,""Movers and Shakers," "Silicon Alley Partners for Growth," "You've Got to Like it," 1997-98

Professional: Judge, EMMA Foundation, International New Media Competition The New York New Media Association Founding Member, The World Wide Web Artist Consortium

Teaching: INTRAnet Strategies and Interface Design - Pratt Institute, fall lecturer, 1997 Business of New Media - School of Visual Arts, fall lecturer, 1997 AOL Heaven - Volunteer, teach inner-city kids how to design for the web, 1998