Sensation (event)

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Sensation White 2007, Latvia
Sensation White 2007, Latvia

Sensation is a Dutch indoor dance-event that is held in Amsterdam ArenA.

In 2000 and 2001, it was made up of one edition, just called Sensation, but has now been split up into two editions: Sensation Black and Sensation White. This was done to differentiate the music and feeling more than would have been possible if it were one event. Sensation Black focuses more on darker music, like Hardstyle and Hardcore, whereas Sensation White focuses more on House and Trance. Every year, Sensation also releases two doublediscs (Black and White) and two singles they call the Anthem.

The first edition of Sensation in 2000, was not sold out. The media did announce it was sold out, to keep the buzz high. The event attracted 20,000 people then. In this first edition, the DJ's only used one side of the Amsterdam Arena as the stage. Later editions have the stage in the middle. This Sensation was the only one that did not have a dress code. All other editions of Sensation White were sold out, usually well in advance (usually all 40 000 tickets are sold in a few hours). Sensation Black has not been as successful but is usually either close to sold out capacity or sold out a few days before the event.

In 2005, Sensation White was also held in Belgium and Germany. In 2006, ID&T started Sensation International, an international tour, based on the simplified version which could be seen in the Amsterdam ArenA, in 2005. The first edition was held in the Antwerp Sportpaleis. In 2008 Sensation White was held at SCC Peterburgsky in Saint Petersburg

Contents

[edit] Sensation White

Sensation White 2006
Sensation White 2006
Sensation White 2007
Sensation White 2007
Attendees dressed in white
Attendees dressed in white

Sensation White is mostly a trance and house event. All the attendees are required to wear white and the Amsterdam ArenA itself is decorated to match. Sensation White's slogan is "Be Part Of The Night - Dress in White". Every event has around 40,000-45,000 tickets available. The Amsterdam ArenA event takes place every year on the first Saturday in July.

Notable DJ's that have appeared at Sensation White include André Tanneberger, Armin van Buuren, Darren Emerson (one of the Underworld members), David Guetta, Erick E, Erick Morillo, Ferry Corsten, Marco V, Paul van Dyk, Johan Gielen, Sander Kleinenberg, Steve Angello, Tiësto, Fedde Le Grand and Mason.

The event has recently been criticized by trance fans who think there's too much house and electro and too few Trance DJs in the recent events. However, in the eyes of the organisers, the popularity of trance has been receding in the past few years, and therefore Sensation White has adapted to this by altering its programming to add house and electro. Nonetheless, the popularity of trance and indeed the DJs associated with the genre still seem to be a major force in Europe. Trance Energy, with over 30,000 people, has been selling out faster than ever before.

[edit] Sensation Black

Sensation Black 2006
Sensation Black 2006

Sensation Black slowly builds up the pace, starting from Hard trance,Hardstyle and then Hardcore/gabber. Sensation Black is always held in the second weekend of July. All attendees are required to dress in full black.

Notable DJ's that have appeared at Sensation Black include Angerfist, DJ Promo, Outblast, Marcel Woods, DJ Vince, Chris Liebing, DJ Lady Dana, DJ Luna, DJ Zany, The Prophet, Yoji Biomehanika, Technoboy, Tom Harding and Mauro Picotto.

An incident occurred at Sensation Black in 2006, where DJ Rob Gee and his live entourage, performing at the event against the recommendations of the majority of ID&T's staff, were booed and catcalled during the performance. Slight mayhem ensued as a member of the audience climbed onto the stage and hit Rob Gee himself. The rest of Rob Gee's performance was cancelled and ID&T's manager, Duncan Stuttertheim, later acknowledged his mistake in allowing Rob Gee to perform against the wishes of his employees.[citation needed]

[edit] The Anthems

White

Black

  • 2002 The Rush - The Anthem 2002 (Lady Dana Remix) (Black Edition)
  • 2003 Ricky Fobis - No Regular
  • 2004 DJ Luna - Mindspace
  • 2005 The Rush & Thalamus - Shock Your Senses
  • 2006 No anthem
  • 2007 DJ Ghost - My Sensation Is Black (Belgium)
  • 2007 Black Identity - Blckr Thn Blck

¹In 2000 and 2001, Sensation was only one event.

[edit] Sources