Rede Record

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Rede Record
Launched September 27, 1953
Owned by Edir Macedo
Picture format 480i (SDTV)
1080i (HDTV)
Slogan "Com você é melhor" (It's better with you)
Country Brazil
Broadcast area São Paulo
Rio de Janeiro
Brasília
Bahia
Pernambuco
Rio Grande do Sul
Pará
Minas Gerais
Goiás
Headquarters São Paulo (SP) and Rio de Janeiro (RJ)
Website www.rederecord.com.br
Availability
Terrestrial
Analogue Channel 7 (São Paulo)
Channel 13 (Rio de Janeiro)
Channel 8 (Brasília)
Channel 2 (Minas Gerais)
Channel 5 (Salvador)
Channel 4 (Recife)
Channel 10 (Belém)
Channel 2 (Porto Alegre)
Channel 6 (Florianópolis)
Digital Channel 19 (São Paulo)
Channel 28 (Belo Horizonte)
Channel 39 (Rio de Janeiro)
Satellite
SKY Brasil Channel 14 (SP)
TVA Channel 7 (SP)
Cable
TVA Channel 7 (SP)
NET Channel 24 (RJ)
Channel 19 (SP)

Rede Record (in English, Record Network) is a Brazilian television network.

TV Record is its commercial name. It currently is Brazil's second largest television network.

Contents

[edit] History

TV Record started its transmissions in September 27, 1953, founded by Paulo Machado de Carvalho in São Paulo, as a competitor for the then-dominant Rede Tupi from Diários Associados; it started broadcasting shows, sports, journalism, comedies and plays.

In the 50s, TV Record was recognized by their sports broadcasts. Also in 1959, it aired shows featuring celebrities such as Charles Aznavour, Nat King Cole, Ella Fitzgerald, and Marlene Dietrich.

The 60s were considered Record's "Golden Age". The peak of Record's ratings would be in the 19651967 period, when it became well-known for its musical programs showcasing Bossa Nova and Jovem Guarda artists and its MPB Music Festivals - which opened the doors to Tropicália. It was also during the 60s that it aired its comedic series Família Trapo, created in 1967. In 1968 Record's fortune started to change, because of a series of fires that handicapped its production capability and the change of Brazilian public tastes, starting to lean towards Rede Globo telenovelas.

Even with the sale of 50% of its shares to Sílvio Santos in 1972, Record didn't manage to regain the lost ratings; the formation of SBT in 1981 marked the deepening of Record's decline. In most of the 80s, Record suffered from very low ratings, no stars in its cast and a lack of compelling programming.

In 1990, Sílvio Santos and Paulo Machado de Carvalho's family sold Record to Edir Macedo and its Igreja Universal do Reino de Deus (Sílvio Santos would later own Record's competitor SBT). The new owners started an aggressive redeployment of Record's public image, using the term Rede Record to refer to itself and signing broadcasting affiliates throughout Brazil. Through most of the 90s and the first half of the 2000s, Record invested in popular programming, signing stars like Ana Maria Braga and Carlos Massa, with some programming in sports (broadcast the World Cup 1998), journalism, series like Star Trek, The X-Files, Millennium and The Three Stooges, educational children's shows, and cartoons like Dexter's Laboratory and the anime Pokémon.

In 2003, TV Record celebrated its 50th year of history; Record is the longest running Brazilian television network.

In 2004, it started using a new slogan, "A Caminho da Liderança" (On the way to leadership), and released new programming. Taking a page of Globo's success, Record started to invest heavily in telenovelas and made its journalism look more like its main competitor, despite opting not to renew the contract of its anchor, Boris Casoy.

Logo Record Network in 2000s
Logo Record Network in 2000s

In 2007, Record, for the first time, occupied 2nd place in São Paulo's ratings [1], aiming to take over leadership in 2009 [2]. Also a first for Record, it signed with the IOC for the exclusive rights for the free-to-air televison to the 2010 Winter Olympics and the 2012 Summer Olympics [3] [4]. TV Record has the broadcast rights for EURO 2008 .

[edit] Centers and Affiliates

Rede Record owns TV stations in São Paulo (São Paulo), Rio de Janeiro (Rio de Janeiro), Brasília (Distrito Federal), Belo Horizonte (Minas Gerais), Goiania (Goiás), Salvador (Bahia), Belém (Pará), Natal (Rio Grande do Norte) and Florianópolis (Santa Catarina). In February 2007, it announced the buyout of TV Guaíba, in Porto Alegre, Rio Grande do Sul [5].

[edit] Programming

"Eurocopa 2008", broadcast by Rede Record.
"Eurocopa 2008", broadcast by Rede Record.

[edit] Prime time schedule

The below represents Record's usual primetime schedule.[1] It does not reflect one-off events or region specific programming. Program starting times are all approximate and may vary from those shown. For up-to-date information, see Record's online television guide. (link)

Note:
News and Current Affairs / Drama / Sitcoms, Animation and Comedy / Lifestyle programs / Factual programs and Documentaries / Reality, Game shows and Talk shows / Sport / Movies.


6:15 PM 6:30 PM 7:00 PM 8:00 PM 8:40PM 9:45 PM 10:00 PM 11:00 PM 0:00 AM
SUN <Show do Tom | The Tom Show Domingo Espetacular | Spectacular Sunday Tela Máxima (Movies)
MON Local Night News A Turma do Pica-Pau | The Woody Woodpecker Show Jornal da Record Os Mutantes: Caminhos do Coração | The Changing: Paths of the Heart Amor e Intrigas | Love and Intrigues Repórter Record | Record Report Heroes (TV series) | Heroes
TUE O Aprendiz 5 | The Apprentice: Season 5 CSI: Miami (TV series)
WED Super Tela (Movies)
THU O Aprendiz 5 | The Apprentice: Season 5 Dr. House
FRI Câmera Record | Record Cam CSI: Las Vegas (TV series)
SAT < O Melhor do Brasil | The Best Of Brazil Jornal da Record Show do Tom | The Tom Show 50 por 1 | 50 per 1

[edit] Main TV Stations

Main article: List of Rede Record affiliates

[edit] TV Record International

TV Record International is the international service of Rede Record and is available in several different continents. All of its programming is in Portuguese but plans are being made to have broadcasts in the respective language of each country. In Portugal, it replaced Globo's GNT Portugal, since April 2006 in the lineup of Cabovisão and Smart TV. It is also available in North America, Europe, and Africa.

[edit] See also

[edit] External links