Playskool
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| Playskool Inc. | |
|---|---|
 |
|
| Type | |
| Founded | 1928 |
| Headquarters | Pawtucket, Rhode Island |
| Parent | Hasbro |
| Website | [1] |
Playskool is a toy brand owned by Hasbro. The toys are intended for children and babies who are up to five years old.
Playskool brands include:
- Boohbah
- Cool Crew
- Glo Friends
- Mr. Potato Head
- Pipeworks
- Speedstars
- Star Wars Jedi Force
- Transformers Go-Bots
- VideoNow
- Weebles
- Wheel Pals
Hasbro sold the digital gaming rights various properties (including My Little Pony, Magic: The Gathering, Tonka, Playskool, and Transformers) to Infogrames for USD$100 million in 2000, buying back the rights for USD$65 million in June 2005.[1] In 1990,Playskool teamed up with Kolcraft to produce the first Playskool baby supplies, such as the first crib, the Playskool Travel Lite Crib, released in the same year.
[edit] References
- ^ "HASBRO REACQUIRES DIGITAL GAMING RIGHTS FROM INFOGRAMES FOR $65 MILLION", Hasbro press release, 9 June 2005.
[edit] External links
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