Paramount Plaza
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| Paramount Plaza | |
 |
|
| Information | |
|---|---|
| Location | 1633 Broadway |
| Coordinates | |
| Status | Completed |
| Opening | 1970 |
| Use | Office, Broadway theatre |
| Roof | 670 feet |
| Floor count | 48 |
| Floor area | 208,200 square meters |
| Companies | |
| Architect | Emery Roth & Sons |
| Developer | Uris Brothers |
| Owner | Paramount Group |
Paramount Plaza (formerly the Uris Building or 1633 Broadway) is a 48-story skyscraper on Broadway in New York City that houses two Broadway theatres.
In October 2007 it is listed as the #46 on the List of tallest buildings in New York City.
The building, designed by Emery Roth and Sons was built in 1970 by the Uris Brothers on the site of the Capital Theatre movie house who at the time claimed to be the largest private developers in New York City. It demonstrated a confidence in the Times Square neighborhood, which was becoming dominated by sex-related businesses.
The 204 meter/670 foot tower that occupies most of the block west of Broadway between West 51st and and West 50th Streets has interior space of 208,200 square meters.[1]
It was originally called the Uris Building for the developers, and the associated theatre (later renamed the George Gershwin Theatre) is one of the largest Broadway houses. A smaller theatre operated by the Circle in the Square was also in the space.
The Uris Brothers sold the building to the Kinney Corporation which in 1974 faced with 30 percent vacancy rates took the building into bankruptcy before it was taken over by the Paramount Investment Group.
Paramount renamed the building. The Uris Theatre was eventually renamed the Gershwin. One of the sunken plazas now houses Mars 2112, a theme restaurant that caters to tourists.
