Pakistan Press International

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Pakistan Press International (PPI) was founded in June 1956 as Pakistan Press Association (PPA). The name was changed in 1968. It was first started by Mr. Muzzam Ali; the Chief Editor of Associated Press of Pakistan (APP). The agency’s main objective was to provide competition to APP whose monopoly has led to deterioration in the standard of news collection and distribution. It began its service by hand, only in Karachi. PPA also built up a network of correspondents in the smaller cities and towns in Pakistan. This was in contrast to APP, which was content with coverage in a few large cities. For foreign news the agency signed up with the Agence France-Presse (AFP) in 1957, and a year later became the first Asian partner of DPA. PPA also posted a correspondent in the Middle East, an area of special interest to Pakistani newspapers.

In 1958, the agency installed the teleprinters in the offices of its clients. By 1960, PPI had subscribers in all the major newspapers centers of Pakistan, namely Karachi, Lahore, Rawalpindi and Dacca.