On Hold Messaging
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On Hold Messaging is a service used by organizations to deliver specific information to their callers on hold.
On Hold Messaging production companies generally write the script and produce the recordings. On Hold Messaging can be delivered via telephone lines, the Internet, cassette tape, CD or audio file.
Compatible phone systems include a port which links the message player to the phone line.
[edit] Applications
On Hold Messaging can be used to introduce new products and services to callers on hold, to reinforce awareness of existing offerings, provide information about the company, deliver helpful tips, or to shorten perceived hold times and improve the caller experience by providing humorous or entertaining content.
[edit] Companies
BusinessVoice, Point-Of-Entry Marketing 1800 ONHOLD (Australia) On-Hold Infosystems Commercials On Hold, Since 1982 PH Media Group, On Hold Messaging Since 1998 (http://www.rhythmandgrooves.com Innovator of Vibecast)

