National Speakers Bureau

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The National Speakers Bureau supports corporations and business related associations to produce successful events through the effective use of speakers. The firm, founded in 1972 by John Palmer, is currently led by Brian Palmer who assumed the presidency in 1996.

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[edit] History

After working as a band leader for twenty years, John Palmer was ready for a new career. He began looking in the yellow pages for an established business in New York City that he could translate to his hometown, Chicago. During his search he discovered that while there were established, professional speakers in Chicago, there was no speakers bureau that served the market on the national level. John Palmer had found his new career. He established the National Speakers Bureau in 1972. The kick-off John needed to get his fledgling firm off the ground came when he arranged for Rod Serling to speak at Michigan State University.

During the 1970s, John Palmer became a force in this developing industry. He devoted his career to encouraging high ethical standards in his firm and through his work with peers of the meeting industry. In remembrance of John Palmer’s contribution to the lecture industry, The International Association of Speakers Bureaus created the John Palmer Award. This annual honor is given to recognize men and women within the lecture business who demonstrate “exemplary service to the association and bureau industry.”

John Palmer’s son, Brian Palmer, joined National Speakers Bureau as a sales person in 1980. Sixteen years later, Brian was made National Speakers Bureau president (1996). Following in his father’s footsteps, Brian Palmer has held numerous leadership positions in the industry’s associations and has been recognized as an industry leader. Brian has written articles for Source Magazine of the Florida Society of Association Executives, Speaker Magazine, and The Meeting Professional.[1] He has also contributed and been quoted in many other publications including The Wall Street Journal,[2] The New York Times,[3] the Chicago Tribune, the Herald Tribune, Crain’s Chicago Business,[4] the Orlando Sentinel, Speaker Magazine, and The Meeting Professional.[5] Brian Palmer is a contributing author of the 5th Edition of Professional Meeting Management.

In recognition of Brian Palmer’s service, Meeting Professionals International awarded him The International Supplier of the Year Award in 2003.[6] In 2005, the International Association of Speakers Bureaus honored Brian Palmer with the John Palmer Award.[7] Also in 2005, Brian Palmer received the Meeting Partner of the Year Award from The National Speakers Association.[8]

In 2007, National Speakers Bureau celebrated thirty-five years of service to corporations and business associations. While maintaining the strong ethical standards established by John Palmer in the early 1970s, the firm continues to seek to improve their methods of delivering the most suitable speakers for the unique goals of each client.

[edit] Other organizations

There is also a National Speakers Bureau in Canada, which is not affiliated with this organization. [1]

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[edit] References

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[edit] Notes

1. Palmer, Brian. “Supply Side: Making the Right Call.” The Meeting Professional. http://www.mpiweb.org/CMS/mpiweb/mpicontent.aspx?id=3576.

1. Palmer, Brian. “Supply Side: Flawless Communication.” The Meeting Professional. http://www.mpiweb.org/CMS/mpiweb/mpicontent.aspx?id=3655.

2. Johnson, Robert. “For Motivational Speakers, Nothing Succeeds Like Failure.” TheWall Street Journal. http://www.frankcandy.com/press.htm.

2. Pollack, Ellen Joan. “Successful Motivational Speaker Believes ‘Attitude Is Everything.’” The Wall Street Journal. http://www.careerjournal.com/myc/success/19990315-pollock.html.

3. Wayne, Leslie. “Leaping to the Lecture.” The New York Times. http://query.nytimes.com/gst/fullpage.html?res=990CE7D7113CF93BA3575AC0A963958260&sec=&spon=&pagewanted=print.

4. Griffin, Kate. “Preventing a Sales Pitch from the Podium.” Crain’s Chicago Business. http://findarticles.com/p/articles/mi_hb5253/is_199707/ai_n20179642.

5. Hershkowitz-Coore, Sue. “Cultivating the Professional Relationship: What It Really Takes.” The Meeting Professional. http://www.nsaspeaker.org/search/view_articles.xpl?article_id=16192.

6. “International Awards Recipients.” Meeting Professionals International. http://www.mpiweb.org/CMS/mpiweb/mpicontent.aspx?id=50.

7. “Brian Palmer.” Meetings Industry Gurus. http://vnutravel.typepad.com/migurus/biosindex.html.

8. Mardock, Marsha. “National Speakers Association Names Kris Young 2007 MeetingPartner of the Year.” National Speakers Association. http://www.nsaspeaker.org/media_center/2007_meeting_partner_nr.shtml