National Fatherhood Initiative

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The National Fatherhood Initiative is US-based non-profit, non-partisan organization that aims to improve the well-being of children through the promotion of Responsible Fatherhood. The stated mission of National Fatherhood Initiative (NFI) is to improve the well-being of children by increasing the proportion of children with involved, responsible, and committed fathers. It was launched on 7th March, 1994 by Don Eberly, a former White House advisor and civil society scholar and Wade F. Horn, a child psychologist.

NFI's programming is designed to reach individuals and organizations in six target sectors: business, military, faith, corrections, community, and healthcare. For example, in the Corrections sector, NFI's InsideOut Dad program is delivered in correctional and transitional facilities to help fathers become better dads and successfully re-enter their communities after incarceration.

The organization also produces and disseminates a national public service advertising campaign, in partnership with the Ad Council. The campaign includes print, television, radio, Internet, and outdoor ads. [1]

The current president of the organization is Roland C. Warren. [2]

In 2004, the group caused some controversy due to bus stop advertisements released by them, which commentators suggested implied that African American men were not good fathers.[3][4][5]

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