Morlands

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Morlands is a manufacturer of sheepskin jackets, boots and other footwear, based in Glastonbury in Somerset, England.

[edit] History

In 1870, John Morlands bought a tannery in Glastonbury, particularly attracted by the water (essential to the tanning process), which he described as being "of unusual purity".

Morlands quickly became renowned for the high quality of its products. To enhance the special properties of sheepskin, its ability to "breathe" while insulating the wearer from the cold, is a skilled process, at which Morlands excelled, taking exceptional care in the choice and processing of its skins, and in the workmanship of the products themselves.

By 1906, the motor car had become fashionable, but gave motorists very little protection against the cold. They depended on coats, rugs, and foot muffs for warmth and comfort, and Morlands was successful in establishing its reputation in this new and lucrative market.

In 1940, Morlands' flying jackets and boots were essential for the RAF pilots who fought in the Battle of Britain.

In 1952, Edmund Hillary took several pairs of Morlands' boots on the successful Mount Everest expedition to keep the climbers warm in their bivouacs.

In 1992 the British bobsleigh team took Morlands products with them to the Olympics.

[edit] Sources