MaraJoara (brand)

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MaraJoara are an Australian designer swimwear label based in Sydney, Australia with their wholesaling and manufacturing operations in Rio de Janiero, Brazil.

MaraJoara was founded by Andre Bendavit, Leesa Fogarty, Fernando Stambowsky and Hamish Stewart.

MaraJoara most commonly design and produce swimwear in the form of a white label product, including a capsule collection for Sportsgirl's "Girl of Ipanema" campaign. More recently, however, they have worked to develop MaraJoara as a standalone label able to compete with the likes of Seafolly, Rose Cha and Vix.

The label most recently caused a storm at Australian Fashion Week, 2006, by refusing to sack their size 8 to 12 models even after reputedly being told the girls were 'too fat' for the catwalk.^[1] The issue was further inflamed when the online component of Vogue Australia deleted their coverage of the show from their website.^[2]

MaraJoara is the exclusive provider of swimwear to the 2008 Mr and Miss World competitions.^{[citation needed]}