KCWE
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| KCWE | |
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| Kansas City, Missouri | |
| Branding | KCWE 29 |
| Slogan | Kansas City's CW |
| Channels | Analog: 29 (UHF) |
| Affiliations | The CW |
| Owner | Hearst-Argyle Television, Inc. (KCWE-TV Company) |
| First air date | September 14, 1996 |
| Call letters’ meaning | Kansas City's World of Entertainment (also variation of original calls) |
| Sister station(s) | KMBC-TV |
| Former callsigns | KCWB (1996-1998) |
| Former affiliations | The WB (1996-1998) UPN (1998-2006) |
| Transmitter Power | 5000 kW (analog) 1000 kW (digital) |
| Height | 358 m (analog) 332 m (digital) |
| Facility ID | 64444 |
| Transmitter Coordinates | |
| Website | KCWE's website |
KCWE, channel 29 is the CW affiliate for the Kansas City television market. It is owned by the Hearst Corporation and managed by its publicly-traded broadcasting division, Hearst-Argyle Television along with ABC affiliate KMBC-TV. It airs talk shows, reality shows, court shows, sitcoms, prime time first-run shows from The CW, cartoons from The CW4Kids, and sports.
The station signed on in 1996 as a WB affiliate under the call sign KCWB (Kansas City's WB). It was locally owned, but managed by Hearst. The station swapped affiliation with KSMO-TV in 1998, becoming a UPN affiliate under the call sign KCWE. It would also run ABC programming in the event of emergencies, sporting events, or The Jerry Lewis MDA Telethon, when KMBC was unable to do so.
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[edit] History
[edit] More TV 29
KCWE's old logo was similar to that of its Tampa Bay sister station, WMOR-TV. After being acquired by Hearst-Argyle, the station was known as "More TV 29", to match WMOR. By 2005, it dispensed of the "More TV" moniker, but kept the logo style.
The logo was dispensed altogether in August 2006, when its new logo reflecting the CW affiliation was released.
[edit] From UPN To The CW
On January 24, 2006, the WB and UPN networks announced that they would merge. The newly combined network would be called The CW, the letters representing the first initial of its corporate parents CBS (the parent company of UPN) and the Warner Bros. unit of Time Warner. The merger will take effect on-air in September 2006. On March 7, 2006, The CW and Hearst-Argyle announced that KCWE would be Kansas City's CW affiliate. [1] As the station already has CW in their call letters, station management said they will take advantage of that and leave them unchanged. [2]
Since The CW does not air programming on Saturday nights, KCWE usually airs movies from 8-10 PM. KCWE is also considered an alternate ABC affiliate, airing that network's programs when KMBC is unable to do so, such as during a breaking news emergency.
[edit] Channel 29's Predecessor
Channel 29 was originally home to a low-powered Value Vision affiliate, K29CF. To make way for the new, full-powered KCWB, the station moved in the mid-1990s to channel 48, as K48FS. That station is known today as Univision affiliate KUKC-LP. [3]
[edit] Newscasts
For many years, KCWE aired no local news, despite being the sister station to KMBC-TV; management cited a fear of "cannibalizing" the KMBC audience[4] as one of the reasons. In March 2008, the station debuted its first regular newscast: a morning newscast from 7am-9am.[5]
[edit] External links
- Station Website
- KMBC Website
- Query the FCC's TV station database for KCWE
- BIAfn's Media Web Database -- Information on KCWE-TV
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