KARD
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| KARD | |
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| West Monroe/Monroe, Louisiana/ El Dorado, Arkansas |
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| Branding | Fox 14 |
| Slogan | The Right News at the Right Time |
| Channels | Analog: 14 (UHF) |
| Affiliations | Fox |
| Owner | Nexstar Broadcasting Group, Inc. (Nexstar Broadcasting, Inc.) |
| First air date | October 6, 1974 |
| Call letters’ meaning | unknown, but pronounced "card"; could be a reference to the Arkansas Delta region which it serves |
| Sister station(s) | KTVE |
| Former callsigns | KLAA (1974-1982) |
| Former affiliations | Primary: ABC (1974-1994) Secondary: Fox (until 1994) |
| Transmitter Power | 5000 kW (analog) 1000 kW (digital) |
| Height | 572 m (analog) 520.8 m (digital) |
| Facility ID | 3658 |
| Transmitter Coordinates | |
| Website | none, consolidated with KTVE's website |
- This article is about the television station in West Monroe, Louisiana. For the television station in Wichita, Kansas, that formerly used the KARD call sign, see KSNW.
KARD-TV, Channel 14, is the Fox affiliate for the El Dorado, Arkansas/Monroe, Louisiana market area. KARD's transmitter is located in Columbia, Louisiana. The station is licensed to West Monroe, Louisiana. It is owned by the Nexstar Broadcasting Group, which acquired the station in 2003 as part of its purchase of Quorum Broadcasting.
[edit] History
The station first began broadcasting in 1974 as KLAA-TV, an ABC affiliate. Before 1974, ABC programs were split between CBS affiliate KNOE-TV and NBC affiliate KTVE. It changed its calls to KARD in 1982. In 1994 it dumped ABC to become a Fox affiliate (prior to the switch, KARD aired Fox programming on a secondary basis late at night). This left the Monroe market without an ABC affiliate until December 1998, when KAQY signed on. Between then, ABC programming was available on local cable systems via Alexandria's KLAX and Shreveport's KTBS, though cable systems on the fringe of either signal carried WXYZ-TV in Detroit or KMGH-TV in Denver.
In 2002, Piedmont Television, then-owner of KTVE, took over KARD's operations under a local marketing agreement. However, the two stations' operations were consolidated in KARD's former studio in West Monroe. In addition to a common sales and promotions staff, the KTVE news department produces KARD's newscast. Piedmont's control of the duopoly officially came to an end on January 16, 2008 when KTVE was sold to Mission Broadcasting. This resulted in Nexstar, already the owner of KARD, taking over control of KTVE under a local sales agreement (LSA).
The station no longer has a separate website. Its old address, kard.com, redirects to KTVE's website.
[edit] Personalities and programming
Current personalities on KARD-TV 9 pm news broadcasts (as of June 2007) include:
- Melissa Clark, news anchor
- Phil Orban, sports director
- Jarod Floyd, meteorologist
In addition to Fox programming, KARD-TV airs syndicated programs such as the Tyra Banks Show, The People's Court, Judge Mathis, Judge Alex and Friends. The station also airs Southeastern Conference football games produced by Raycom Sports.
[edit] External links
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