Just a Drop

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Just a Drop - a charitable organization helping to provide clean water and sanitation in poor countries of Asia, Africa and Latin America. Founded in 1998 by a managing director of World Travel Market Fiona Jeffery and supported by the members of the international travel industry[1]. Based in the United Kingdom.

The institution raises money to build wells, install hand pumps and implement health and sanitation programmes [2]. By its information, just over £10 can supply a person in a developing country with safe water for life, £10 provides water to a child for ten years, improved water quality reduces child diarrhoea by 15-20%, hand washing and safe food handling reduces child diarrhoea by 35%, safe disposal of children's faeces reduces diarrhoea by nearly 40%.

Since the establishment the organization raised more than £750,000 and helped over 800,000 people in 24 countries.[1][3]

Every year in November the travel and tourism industry companies promote fundraising for Just a Drop at World Travel Market[4].

In 2002 Just a Drop was named the official charity of the International Institute for Peace through Tourism (IIPT).[5]

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