Jus International
From Wikipedia, the free encyclopedia
| Jus International | |
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| Type | Private |
| Founded | 2007 |
| Headquarters | Boise, Idaho |
| Key people | Jeffery Boyle, Rea Nichols, Brian Boyle, Philip Niu |
| Industry | Multi-level marketing |
| Products | Jus Antioxidant |
| Website | www.drinkjus.com |
Jus International [1] (pronounced: "Juice International") founded in 2007, is a privately owned international multi-level marketing company based in Boise, Idaho. Jus International’s first product is the proprietary blend of 23 fruits, berries and herbs.
The company was financed by a multi million-dollar investment through a private equity placement by Aries Capital Partners[2]
In early 2008 Jus International released the “anti-oxidant” blend. It is a proprietary blend of 23 of the worlds’ top berries, fruits, herbs. This blend is a combination of some of the best nature provides, also called “super-foods”.
Product and health claims:
The Jus Antioxidant blend has the following twenty-three ingredients[3]:
ACAI PALM, ACEROLA, ALOE VERA JUICE, APPLE CONCENTRATE, ARONIA BERRY, CRANBERRY EXTRACT, GINSENG, GRAPE SEED EXTRACT, GRAPE SKIN EXTRACT, GREEN TEA, LYCIUM BERRY (WOLFBERRY), MANGOSTEEN, NONI FRUIT, POMEGRANATE, PRUNE EXTRACT, RASPBERRY, REISHI MUSHROOM, SEA BUCKTHORN, STRAWBERRY, TART CHERRY EXTRACT, WHITE TEA, WILD BILBERRY, WILD BLUEBERRY.
The product was tested by Brunswick Laboratories in Norton, MA, in the fall of 2007. The Jus Antioxidant had the test result 293,618 ORAC Units on the "ORAC Hydro Scale (μmoleTE/L). This equates to 8,687 per ounce. To put that in perspective, 8 oz of fresh orange juice receives a score of 1637 ORAC Units[4].
The USDA recommends that the minimal daily intake of ORAC units be between 3,000 and 5,000 per day [5].
Management and Founders[6]
President and CEO, Jeffery R. Boyle, JD[7]
Before earning a law degree, Jeffery put himself through college as a successful network marketer. Before law school, he served as the regional vice president of a Fortune 1000 company before starting a business publication and marketing company. With experience in network marketing as both a distributor and manager with another direct selling network startup, he understands how to succeed in this exciting industry.
Rea Nichols, Vice President of Sales:
With over 13 years of experience in the direct selling industry, few individuals have achieved the domestic and international success that Rea has enjoyed. He has earned hundreds of thousands of dollars as a network marketer in two separate companies and he knows what individuals need to succeed: A powerful product, the right compensation plan and a company dedicated to train its people.
Philip Niu, Vice President of Operations:
As a former NCAA Division 1 athlete at Brigham Young University and director of Athletic Republic, a sports acceleration center, Philip knows what it takes to coach people through challenges and adversity with a constant “eye on the prize.” As a motivational speaker with direct marketing experience, he has also spent years training independent business owners to achieve success.
[edit] References
- ^ Jus International
- ^ Aries Capital Partners
- ^ Jus International
- ^ "Beverages in Nutrition and Health, Ted Wilson, Norman J . Temple, 2004- Humana Press, ISBN #1588291731, p. 80
- ^ http://www.ars.usda.gov/is/AR/archive/feb99/aging0299.htm
- ^ http://www.jus23.com/management.aspx
- ^ http://www.jefferyboyle.com
[edit] External links
- Jus International Corporate website
