HSW Brasil
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| This article or section needs to be wikified to meet Wikipedia's quality standards. Please help improve this article with relevant internal links. (June 2007) |
| HowStuffWorks Brasil | |
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| URL | http://www.hsw.com.br/ |
| Commercial? | No (has roughly 8 corporate advertisements per entry) |
| Type of site | Informational |
| Owner | [HSW International] |
| Created by | Marshall Brain |
HowStuffWorks is a website created by Marshall Brain but now owned by the Convex Group. It has been Translated to Portuguese leanguage for HSW Brazil team, As well as the American version, it is dedicated to explaining the way many things work. The website explains ranging from "How Black Holes Work" to "How Verbal Self-Defense Works" to even "How St. Patrick's Day Works." The site has an article dedicated to "How Wikis Work" and one dedicated to explaining "How the HowStuffWorks Book Works". The site uses photos, diagrams, video and animation to explain even complex terminology and mechanisms in lucid terms. New content is added daily. There are many Brazilian contents now once the web site locates a Brazilian branch. Now on worldwide HSW Internetional starting with HSW Brasil, in Portuguese: Como as coisas funcionam, the HowStuffWorks Brazil is a part of HSW International.
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[edit] History
In 1998, former North Carolina State University professor Marshall Brain started the site as a hobby. In 1999, Brain began raising venture capital and formed a corporation, HowStuffWorks, Inc.
In March of 2002, HowStuffWorks was sold [1] to The Convex Group [2] and the headquarters moved from Cary, North Carolina to Atlanta, Georgia. The Convex Group is an Atlanta based investment and media company founded by Jeff Arnold, founder and former CEO of WebMD. Howstuffworks recently acquired Mobil Travel Guide and Consumer Guide.
In March 22, 2007 The HSW Brasil was fully functional in the air.
[edit] April Fools' Day hoaxes
There have been several april fools' day hoaxes on the howstuffworks website. In 2006, the article was one based on How Tattoo Implants Work [3], and in 2007, it related to How Cell Phone Implants Work [4]. All of this in USA Version. In HSW Brazil it's not an ongoings stuff.
[edit] Popular Features
- Links to content via ten HowStuffWorks Brasil Channels:
• Carros • Ciência • Dinheiro • Eletrônicos • Entretenimento • Gente • Informática • Saúde • Sua casa • Viagem
- A featured article of the day (“Today at HowStuffWorks”) plus additional articles on other hot topics of the day;
- Ability to search HSW with Google;
- Product reviews from Consumer Guide
- Fact of the Day and Quote of the Day;
- The Reader Survey Question of the Day;
- HowStuffWorks email newsletter subscription;
- The HowStuffWorks Shopper, where visitors can research products and find the best prices from online stores powered by Universo Online.


