Talk:Cloaking

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* Other cloakers give the fake page to everyone except those coming from a major search engine; this makes it harder to detect cloaking, while not costing them many visitors, since most people find websites by using a search engine.

Who would then see the fake page (just the occasional person who bookmarked it or opened it from an email?), and what would it contain? Superm401 - Talk 04:24, 6 January 2007 (UTC)

Superm401 asks: "Who would then see the fake page?"

Answer: Everyone but those users who will click that page on a serp. Those users are expected to represent far the largest slice of the total visits.

The fake page would contain just some spammy/optimized content, made with the only goal to rank high on search engines for a given keyword. The "real" page (that one seen by any user coming from a search) may contain, instead: affiliate links, dialers/malware, porn, or just everything else (depending on what is the webmaster's real goal).

If you have further questions, please feel free to ask :)

--Jestering 11:54, 19 January 2007 (UTC)

the "what search engines see" link doesn't work Linelor 21:50, 2 July 2007 (UTC)

[edit] Google cloaking

Something needs to be added concerning sites like jstor, jwatch, ingentaconnect, etc, cloaking journal content that is indexed by Google. Even if "legitimate", it still is cloaking since the search engine indexes content for public consumption that cannot be accessed without going through a pay wall. -Rolypolyman (talk) 01:26, 1 March 2008 (UTC)

I don't think there's anything legitimate or special about it at all. It's still deception to boost search rankings. It should be presented right alongside all the other spammer techniques. Gigs (talk) 19:59, 6 April 2008 (UTC)

Some useful information about the topic of ongoing SEO cloaking by academic journals: http://golem.ph.utexas.edu/category/2007/07/web_spamming_by_academic_publi.html -Rolypolyman (talk) 04:51, 10 June 2008 (UTC)