Chocapic

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Pack of Chocapics in a French Supermarket.

Chocapic is a chocolate-flavoured breakfast cereal distributed by Nestlé in most of Europe and Latin America.

The cereal is mainly constituted of wheat petals covered in chocolate. It is fairly popular in Europe. The cereal's mascot is Pico, a dog that loves chocolate, and is always referring to the fact that Chocapic has a strong chocolate flavour. In later ads he is seen with a child, preventing some bad guys from stealing the cereal or explaining the origin of Chocapic (the most usual explanation being that a balloon filled with chocolate burst and landed in a field, creating the choco petals). A new product related to this cereal, Chocapic Duo, has been recently created, which features the usual chocolate petals with white chocolate one, creating a new product

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