Campbell-Ewald

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Campbell-Ewald is an American advertising agency. Founded in 1911 by Frank Campbell and Henry Ewald, Campbell-Ewald is the 6th largest agency in the country, with almost $2 billion in annual billings. They currently have over 40 clients. They have offices in Los Angeles and Washington D.C., but are headquartered in Warren, Michigan, just north of Detroit. Campbell-Ewald currently has over 1,300 employees.

They are best known for their work for Chevrolet ("The Heartbeat of America", "Like a Rock", "An American Revolution"), Navy ("Accelerate Your Life"), Kaiser Permanente ("Thrive") and Alltel ("Come and get your love"). They are part of the Interpublic Group of Companies.

[edit] Chevrolet "American Revolution" campaign

The 2003 TV commercial portion of the campaign was directed by Michael Bay and featured the song Magic Carpet Ride by Steppenwolf. The advertisement was titled "An American Revolution, Car Carrier," and featured six yet to be introduced cars and trucks boarding a car carrier traversing the United States -- notably the 103hp Chevrolet Aveo descending the Twin Peaks of San Francisco and ironically making an airborne leap remininscent of Steve McQueen's Ford Mustang in the movie Bullitt -- before boarding the car carrier. to the ad