Bruce Davis (video game industry)
From Wikipedia, the free encyclopedia
| Bruce Davis | |
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| Education | J.D. from Columbia University |
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| Occupation | CEO |
Bruce Davis (born 1950) is a American businessman, currently CEO and chairman of Digimarc Corporation. Formerly the head of Activision, he is known for his role in the development of the video game industry.
Davis received a B.S. in accounting and psychology and a M.A. in criminal justice from SUNY Albany. He earned a J.D. at Columbia University, and began his professional career as an intellectual property attorney with the firm of Orrick, Herrington & Sutcliffe in San Francisco, California.
From 1986 to 1991, Davis was chairman and CEO of Activision. Taking over from Jim Levy immediately after the acquisition of Infocom, Davis has been widely blamed for Activision's mishandling of the Infocom properties and other poor business decisions that eventually led the company into Chapter 11 bankruptcy. According to Activision co-founder and programmer David Crane, "Bruce Davis’ biggest mistake was treating video games as commodities, rather than creative products."[1]
Starting in 1993, Davis founded and served as president of TV Guide on Screen, a joint venture of News Corporation and TCI that supplied electronic guides and navigational software for the cable television market. The company later merged with Prevue Networks.
Since 1997 Davis has been CEO of Digimarc, as well as being on the Board of Directors.[2]
[edit] References
- ^ Frank Cifaldi (December 6, 2005). Playing Catch-Up: 'A Boy And His Job: Activision's David Crane'. Gamasutra. Retrieved on 2007-04-20.
- ^ Executive Team (English). Retrieved on 2007-04-20.
[edit] External links
| Persondata | |
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| NAME | Davis, Bruce |
| ALTERNATIVE NAMES | |
| SHORT DESCRIPTION | American businessman |
| DATE OF BIRTH | 1950 |
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| DATE OF DEATH | |
| PLACE OF DEATH | |
