Berth Milton, Sr.

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Berth Milton Sr. (born November 26, 1926, died December 31, 2005), Swedish pornographer and businessman. He founded Private, the first commercial full-color hardcore pornographic magazine in 1965. Later he went on to build one of the most renowned brand names in pornography today. Father of Berth Milton Jr., the current majority owner and former CEO of Private Media Group.

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